Why work out the commission first

Almost everyone weighing up a partner programme asks the same thing first: what will it actually pay? Not in some ideal marketing scenario, but in the ordinary run of a hotel, at the end of a tour with clients, or after a single social post. That is exactly why we have built this article entirely on hard numbers. No vague talk of "attractive rewards" or "appealing rates" - in the Lázně Pramen partner programme the commission starts at 10% of every confirmed booking and rises with the number of bookings up to 25%, paid monthly, with no minimum volume and no joining fee.

The transparency is deliberate. If you know in advance that a 201 EUR wine bath booking earns you roughly 20 EUR, you can work out for yourself whether it is worth placing a QR code on the reception desk, adding a link to your post-arrival email, or filming a short clip about the experience. You do not have to take anyone's word for it - take the price list, multiply by ten percent, and there is your answer. In the sections that follow we do that maths for you, across several typical partner profiles.

Before the examples, it helps to be clear about what the commission is calculated from. Prices in our private rooms are always per booking, meaning per room rather than per person. That distinction matters: if you send a couple to a beer bath for two, the commission is worked out from the room price, not doubled per guest. The more expensive and the longer the experience a client chooses, the larger the base your commission grows from. And because the menu ranges from a simple beer soak to a full V.I.P. ritual, your reward shifts too, from a few euros to a figure that, with regular referrals, adds up to a meaningful monthly income.

Throughout the article we work with real prices from the current menu. Nowhere do we inflate or round anything up - quite the opposite. The point is that once you have read it, you know precisely where you stand and can decide on the numbers rather than a feeling.

How the commission is calculated, step by step

The mechanics are deliberately simple, so a hotelier and an influencer who has never studied marketing can both follow them. Once you register on the partner programme page, you get two tools: a personal QR code and your own referral link. A client scans the code or clicks the link, lands on our booking page and completes the order. At that moment the booking is automatically matched to your account in your partner dashboard. Nothing to enter by hand, no codes to track on a scrap of paper - the system pairs everything in real time.

The commission starts at 10% of the confirmed booking value and has four tiers - Bronze 10%, Silver 15%, Gold 20%, Platinum 25%; your tier rises with the number of confirmed bookings, so the figures in the examples below are calculated at the entry 10% and are a floor, not a ceiling. In the partner dashboard you also decide yourself how much of the commission to keep and how much to pass to the client as a discount. "Confirmed" means the client actually went through with the visit, not merely clicked. That way cancelled or no-show visits never count towards your earnings. Payouts run monthly, bundled across every booking in the period. There is no minimum threshold you have to "reach" before the money is released - even a single referral in a month gets paid. And there is no joining fee either: becoming a partner is free.

Here is the basic unit of the calculation. Take the booking price, divide by ten, and that is your commission:

  • Beer bath for a couple (one tub), from 148 EUR per booking - commission around 15 EUR.
  • Wine bath for a couple (one tub, with a bottle of wine), from 201 EUR - commission around 20 EUR.
  • Beer and wine Combo in two tubs at once, from 238 EUR - commission around 24 EUR.
  • V.I.P. Beer SPA for two, from 293 EUR - commission around 29 EUR.
  • V.I.P. Wine SPA for two, from 326 EUR - commission around 33 EUR.

Onboarding takes three steps: register, share your link, earn. The whole process takes a few minutes and requires no technical knowledge. Every partner is also assigned a dedicated account manager who helps with the first steps, with placing materials and with reading the dashboard. That means you never have to fight through the admin alone - especially valuable for smaller hotels or individuals who would rather not wrestle with complicated affiliate platforms.

Example: a hotel or guesthouse in Prague's Dejvice

We start with the profile that makes the most sense on location alone. Lázně Pramen sits at Dejvická 255/18 in Prague 6, two minutes from the Hradčanská metro station. For hotels and guesthouses across the wider centre that is an ideal distance - you can send guests off to an evening experience on foot or one stop by metro. For the reception desk it becomes a natural tip that slots straight into the classic question, "what should we do in Prague tonight?"

Picture a three-star guesthouse with twenty rooms and decent occupancy. The reception has a stand holding the partner programme QR code on the counter, plus a link to the experience in the welcome email that follows an accommodation booking. Say ten couples convert into bookings over a month. Most of them choose the wine bath for two from 201 EUR, because a bottle of wine and the atmosphere of Rubínový pramen feel romantic to couples. Ten bookings at roughly 20 EUR commission each work out to around 200 EUR a month - and that from one desk stand and one line in an automated email.

The figure climbs once the staff start actively suggesting the pricier options. If some guests head for the V.I.P. Wine SPA from 326 EUR, one such booking brings around 33 EUR commission. Five V.I.P. rituals a month add roughly another 165 EUR. Crucially, the hotel carries no cost: it fills no tubs, employs no masseuse, handles no cleaning. All it sells is a recommendation that makes its guests' stay better.

For hotels the programme carries a second benefit that money does not capture right away. A guest who spent a pleasant evening at the spa on the reception's advice associates the stay with your brand and is more likely to come back. So the referral works twice: once as monthly commission, once as a tool for satisfaction and loyalty. The partner dashboard also lets you see which rooms or which periods generate the most bookings, so a hotel's marketing can fine-tune the offer on real data rather than guesswork.

Example: a guide and a travel agency

Tour guides and smaller travel agencies hold a different advantage over a hotel - direct, personal contact with the client at the very moment they are looking for things to do. At the end of a walking tour, as the group talks over plans for the evening, recommending the beer spa feels entirely natural. The guide also carries authority: whatever they suggest carries weight. That is precisely why conversion in this group of partners tends to run higher than for a passively placed QR code.

Take a guide who leads smaller groups around Prague four or five times a week. They do not have to sell to everyone - it is enough to catch the interest of one couple or one foursome in each group. For a foursome the ideal choice is Zlatý pramen, the only room with two tubs at once. If a foursome books the beer and wine Combo from 238 EUR, that is a commission of roughly 24 EUR from a single booking. It matches the model exactly: a four-guest combination around 238 EUR = roughly 24 EUR commission, paid monthly.

Let us total up a month. Suppose the guide converts eight groups into bookings, half of them a Combo for four guests and half a beer bath for a couple from 148 EUR:

  • Four Combos at roughly 24 EUR = around 96 EUR.
  • Four beer baths for a couple at roughly 15 EUR = around 60 EUR.
  • That comes to roughly 156 EUR a month, without the guide changing anything about their programme.

A travel agency can go further still and build the link into its packages or confirmation emails, automating the referral altogether. For larger groups over eight guests, it is worth knowing that the maximum capacity across all bath rooms in one hour is eight people. So we handle a group of twelve by splitting it into two start times, for instance 17:00 and 19:00. For a guide that means even a coach tour can be accommodated - it simply runs in two waves, and every booking still counts towards the commission. You settle the details through our contact page, and the account manager helps schedule the slots.

Example: a blogger and content creator

Content creators work in a completely different way from a hotel or a guide. They do not deal with one guest after another; they address a single audience all at once. Their income therefore hinges not on how many clients they process a day but on the reach of one post and how well the subject lands with their followers' interests. Beer and wine spas in Prague are a rewarding topic - visually striking, locally distinctive and easy to explain. A short clip from the cosy Rubínový pramen or from a full V.I.P. ritual in Smaragdový pramen more or less shares itself.

Model a travel blogger with a mid-sized audience who films one clip about her visit and adds a link with her own referral code in the caption. The link stays live for the long term, so bookings keep arriving weeks after publication - a big difference from paid advertising, which stops the moment the budget runs out. If one post brings in twelve bookings across the menu over a month, the maths might look like this:

  • Six wine baths for a couple at roughly 20 EUR = around 120 EUR.
  • Four V.I.P. Beer SPAs from 293 EUR at roughly 29 EUR = around 116 EUR.
  • Two V.I.P. Wine SPAs from 326 EUR at roughly 33 EUR = around 66 EUR.
  • Roughly 302 EUR from a single piece of content.

The magic is in the repeatability. A blogger does not have to post fresh content every day - a well-made evergreen video or article keeps working for months. Add a mention of gift vouchers, which are valid for twelve months and let the recipient pick their own treatment, and you win extra conversions in the season when people are shopping for presents. A voucher is an easy decision for the audience and another commissionable booking for the creator.

Content creators also value the real-time dashboard. They can see how many people clicked the link and how many completed a booking, so they can tell which format works. The data from one video then feeds into planning the next - and gradually they tune their content to squeeze the highest conversion out of the same effort.

When a larger corporate event comes together

The biggest one-off commissions come from larger orders, corporate events above all. An HR team hunting for an original team-building idea, or the concierge of a luxury hotel assembling a programme for a client, can fill the spa in one go. Here it pays to know exactly what the maximum capacity looks like, because that is what sets the ceiling of a single booking.

In any given hour we can host eight guests across the bath rooms: four in Zlatý pramen, two in Smaragdový pramen and two in Rubínový pramen. Alongside them, a massage can run in the Safírový pramen salt cave. Let us model a corporate evening for eight, arranged like this:

  • Zlatý pramen, two wine tubs for four guests, from 268 EUR - commission around 27 EUR.
  • Smaragdový pramen, V.I.P. Beer SPA for two, from 293 EUR - commission around 29 EUR.
  • Rubínový pramen, beer bath for a couple, from 148 EUR - commission around 15 EUR.
  • A total of roughly 71 EUR commission from a single corporate event in one evening.

An important note on the V.I.P. packages: the V.I.P. Beer SPA, V.I.P. Wine SPA and Delux Wine SPA are always for one couple, meaning one or two guests. They are not a group format - a larger team is split across several rooms, as shown in the example above. For groups over eight we offer staggered start times, say one wave at 17:00 and a second at 19:00. Two such waves mean two sets of bookings, and therefore double the commission for one evening.

For a partner who brings in corporate clients, this is the fastest route to bigger sums. A single well-arranged corporate event can earn more than a dozen individual couples' bookings. And because the programme has no cap on the number or value of bookings, there is nothing to limit your earnings from above. We always work out the precise logistics of a full house and staggered starts together through the contact page, where the assigned account manager helps build a programme that fits both the capacity and the company's budget.

Tools, payouts and everything the dashboard shows you

To recalculate the examples above for your own situation, you need to see what the programme offers on the technical side. Everything is designed to take as little of your time as possible and to require no infrastructure of your own. After a free registration on the partner programme page, you get the complete toolkit.

  • A personal QR code to place on the reception desk, in printed materials, on a business card or in a presentation.
  • Your own referral link for emails, video descriptions, blog articles and social media.
  • A self-service partner dashboard with real-time tracking - you can see both clicks and completed bookings.
  • A dedicated account manager to advise on setup and optimisation.
  • A simple three-step onboarding: register, share your link, earn.

Payouts run monthly. You never have to wait for some larger sum to accumulate - even a single booking in a month gets paid. There is no minimum volume, and the partner pays no joining fee. The commission starts at 10% of every confirmed booking and rises with your tier up to 25%, so dividing by ten gives you the floor of your earnings: add up the value of the bookings that came through your link and take a tenth - at higher tiers you count 15, 20 or 25%.

The real-time dashboard is more than an accounting tool, though. It shows which period, which type of treatment and which channel generates the most bookings. A hotelier learns whether the desk QR code or the email link performs better. A guide sees which groups convert. A content creator finds out which video format brings in the most bookings. Armed with that data, you can point your effort where it pays best rather than guessing.

The range clients choose from is broad and spans different price points - from the beer bath from 148 EUR through the wine bath from 201 EUR to the V.I.P. rituals from 293 EUR. You will find the full menu on the all treatments page. The more varied the offer you present to your contacts, the broader the spectrum of bookings - and the steadier your monthly income across different types of clients.

In summary: what to take from the numbers

Let us gather the examples into one picture, so it is clear what the programme means in practice for different partner profiles. Not one of these figures is invented - they all come from the current price list and the entry 10% commission on every confirmed booking - the floor, because the tier rises up to 25%.

  • A Dejvice guesthouse with ten couple bookings a month: roughly 200 EUR, with the pricier V.I.P. rituals pushing that higher.
  • A guide with eight converted groups a month: roughly 156 EUR, without changing their programme.
  • A content creator with one strong video: around 302 EUR from evergreen content that keeps working after publication.
  • One corporate event for eight guests: roughly 71 EUR for a single evening, and several times more with staggered starts.
  • The model Combo for four at 238 EUR: roughly 24 EUR commission from a single booking.

The common denominator across every example is simple: the partner carries no cost, pays no joining fee and receives payouts monthly with no minimum volume. There is no ceiling to limit earnings from above - the more referrals you convert into bookings, the more you earn. And because both the booking matching and the results tracking run automatically, you give the programme only as much time as you choose to.

If the numbers have convinced you, the next step is short. Register for free on the partner programme page, collect your QR code and referral link, and start sharing. Whenever you want advice on setup or on planning larger groups, use the contact page, where your assigned account manager will reply. You can recommend individual beer baths, romantic wine baths and gift vouchers valid for a year. Whether you run a hotel, lead groups around Prague or make content, the maths is the same: take the booking price, divide by ten, and there is your commission at the entry level - at the top Platinum tier (25%) the result is two and a half times higher. The rest is simply how many people you decide to send off for a pleasant evening.

Sources

  1. Investopedia: affiliate marketing and how commissions work - www.investopedia.com
  2. Harvard Business Review: the value of referred customers - hbr.org
  3. CzechTourism: trends in inbound tourism in Prague - www.czechtourism.cz
  4. OECD Tourism Trends and Policies: the role of intermediaries in tourism - www.oecd.org